The science and strategy behind a great website
Having a website is the bare minimum in today’s business world. You need to make sure it’s attractive, functional, reliable, and effective. Whatever your company’s goals may be, we have the team that can create, develop, deploy and maintain your website to achieve them.
GREAT WEBSITE DESIGN BEGINS WITH IN-DEPTH RESEARCH
Before designing your website we will get to know you, your industry, your customers, and your goals. Knowing you and your industry allows us to create a site that accurately represents who you are and what makes you stand out from your competitors. Knowing your customers allows us to speak to them in a language they understand and create a unique, effortless, customized user-experience. Website users love to be delighted by new designs/experiences, but they also get frustrated when websites are too difficult to use. Great websites balance the new and novel with the standard and comfortable to provide just enough to delight users without frustrating them.
EFFECTIVE WEBSITES LOOK GREAT, LOAD FAST, AND FUNCTION WELL ON ANY DEVICE
In today’s world of instant gratification, we are increasingly impatient. No one likes to wait, and your customers are no different. They want fast access to the information on your site and they want to be able to see and read it regardless of whether they are on their phone or at their desktop. We make sure your website is designed and hosted in such a way that it loads the maximum content in the least amount of time and looks great on any device. The longer someone has to wait or the more difficult it is to find the information they want, the more likely they are to go to one of your competitors.
PAID ADVERTISING CAN RAPIDLY ACCELERATE BUSINESS GROWTH
You now have a fantastic website with great design and functionality. What’s next? If you want to grow your business, you need to get as many potential customers as possible to find and interact with your site. We not only strategically create a search engine optimized website that will organically rank on the first pages of Google, but we also work with Google Adwords, Google Local Services, and various other paid marketing platforms to help accelerate your online campaign efforts and get as much return on your investment as possible.
At GEN47 WE KNOW HOW TO MAXIMIZE THE EFFECTIVENESS OF YOUR WEB STRATEGY
We don’t simply deliver a great looking website. We strategically design, develop and monitor it to ensure its performing at it’s peak. We also have the knowledge and experience to develop and manage paid digital advertising strategies that accelerate your business growth.